Products/Identity Graph

Identity resolution. No extra fees.

Deterministic and probabilistic identity resolution to UID2 tokenization at no additional cost.

How it works

Resolution

Match users automatically.

  • Automatic HEM tokenization
  • Major ID provider integrations
  • Persistent user recognition

Enrichment

Layer in first-party data for better targeting.

  • Pass first-party data
  • Custom audience segments
  • Privacy-compliant by default

Economics

No uplift fees. No monthly identity costs.

  • Zero revenue sharing
  • No per-match fees
  • Included with the platform

See Big Crunch in action

Book a walkthrough with our team, or start building today.