Products/Demand Management

More demand. Less friction.

Easily manage Prebid.js bidders, Amazon, Google, and direct sold campaigns in a unified auction. Optionally enable dynamic floor pricing and traffic shaping.

How it works

Auction

All demand sources compete in a single unified auction.

  • Prebid.js header bidding
  • Amazon TAM server-side
  • No-code bidder management

Optimization

Automatically maximize yield on every impression.

  • Dynamic floor pricing
  • Traffic shaping
  • Bid timeout tuning

Reporting

Granular demand performance across all sources.

  • Per-bidder analytics
  • Win rate and latency metrics
  • Revenue by demand source

See Big Crunch in action

Book a walkthrough with our team, or start building today.